Client Success Stories, Persuasive Marketing, Print Marketing

7 Reasons Your Business Needs a Print Newsletter

What are the 7 reasosns your business needs a Print newsletter? In today’s digital ...

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Persuasive Marketing, Client Success Stories, Sales Enablement Content, Testimonial Strategy

What is Persuasive Marketing?

Persuasive marketing is a strategic approach that utilizes psychological principles and consumer insights to ...

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Video Marketing Strategy, Client Success Stories, Sales Enablement Content, Testimonial Strategy

Why Client Video Interviews Can Help You Win a Major Contract

In today’s high-stakes, highly competitive B2B environment, building trust fast through client video interviews ...

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Client Success Stories, Print Marketing, Sales Enablement Content

How a Print Newsletter Helped One Builder Win a Major Contract

When Sydney-based builder Peter Deall was up against 24 competitors for a big club ...

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Client Success Stories, Sales Enablement Content

How to Turn a Client Success Story into a 24/7 Sales Tool

The Power of a Client Success StoryStorytelling isn’t a marketing trend — it’s human ...

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Testimonial Strategy, Sales Enablement Content

Why Most Testimonials Don’t Work (And How to Fix Them) – 7 Powerful Fixes That Build Instant Trust

In almost every business, you’ll find a “Testimonials” section—often brimming with praise like “Excellent ...

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